Helping small business owners start their own websites on the Shopify platform.
A collection of helpful articles, tips, suggestions and help for marketing your own website.
You’ve started on the journey of having your own ecommerce website. You’ve opened your store to the public, and you’re excited about the possibilities of successful sales ahead. But now… a month or so after opening your doors, you’re not getting the traffic or the sales you had hoped for. […]
With the busy holiday shopping season about to begin, now is a great time to be thinking about creating Gift Guides for your website or blog. Gift Guides are curated collections, usually around a theme, that allow customers to find things for family and friends that they might not otherwise […]
Is your online shop participating in “Small Business Saturday” on November 25, 2017? Small Business Saturday is a day to celebrate and support small businesses and what they do for their communities. Please join us in supporting your local small business and online small business by shopping at a small […]
Facebook ecommerce and advertising on Facebook are powerful ways to generate revenue and are an essential part of any ecommerce entrepreneur’s plan to grow a long-lasting online business. With the tips below, you’ll be able to reach the right audience and generate more sales on the world’s largest social network. […]
Once you open your website, you need to direct traffic to it in order to gain sales. I thought perhaps this note would help put into perspective what our own websites are like, versus having a shop on Etsy. ETSY: Etsy is a marketplace of many shops. Think of Etsy […]
The old saying “if you build it, they will come” doesn’t necessarily apply to ecommerce. When you create a new store with Shopify, you need to market your website to attract customers, just like you would do for a new brick and mortar store. With an ecommerce store, there are […]
This article from Social Media Examiner is an easy-to-follow article on how to define your Facebook audience and grow your following. I highly recommend this article! Click How to Grow Your Facebook Following: A 6-Step Plan and get started today! What tips do you have to increase your Facebook fans? Share […]
Here are a series of online classes (that are free) that you can take to help gain more customers using Facebook. Each class takes about 15 minutes to complete. Hopefully you will find some value in these classes! Drive Traffic with Online Classes from Facebook Blueprint If you’ve taken […]
In 2005, I started my own online store using the Yahoo Ecommerce platform. What a BLAST it was for me to have my own website (my first) for selling products and shipping them worldwide. I ran that business up until 2014, when I decided to focus all my time on […]
Content marketing is an important part toward success for your ecommerce store. Content marketing isn’t about directly promoting your products or your store, rather it is intended to get people interested in your products by way of interesting articles, posts on social media, and product videos. This Beginners Guide to […]