The internet provides thousands of websites devoted to search engine optimization. But if you are the type who likes to have a book in your hand while you learn, here is a book you might want to look into:
“SEO 2018 Learn Search Engine Optimization With Smart Internet Marketing Strategy: Learn SEO with smart internet marketing strategies” – October 31, 2017 by Adam Clarke
This is the updated 2018 version of a very popular SEO Book by author Adam Clarke. In its own words, ‘No matter your background, SEO 2018 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers with SEO.’
This book covers the following topics:
- Introduction to how Google works
- Keyword research
- On-page SEO – How to let Google know what your page is about
- Link building – How to rank extremely high on Google
- Social media and SEO
- Web analytics in a nutshell – how to measure your success
- Troubleshooting common SEO problems and how to fix them
- Local SEO, SEO for local businesses
- The new meta – Microformats, Microdata, schema.org, and Facebook Open Graph
- Powerful SEO tools
- Google’s algorithm updates
- The quick and dirty guide to pay-per-click advertising with Google Adwords
- Includes a free 50 point SEO checklist
Check it out!